What is a partner?

A partner of ‘all for eve’ is defined as a well established brand within the beauty or fashion industry who has worked and continues to work closely with us to develop an exclusive one off product or range of products to be sold under the umbrella brand “all for eve.”

Who are our current Partners?

‘all for eve’ is proud to be working with the following brands:

Daniel Sandler

British talent Daniel Sandler has been a makeup artist and leader in his field for over 20 years. Throughout this time Daniel has developed his knowledge and huge talent for creating stunning looks. One of his fortes is making these looks wearable for ‘real’ women and being able to show and explain just how easy makeup can be.

Daniel has worked on both sides of the Atlantic and all over Europe with high profile fashion photographers for top glossies and with designers backstage at a number of major fashion shows and a regular on national TV.

“I was delighted to be a part of ‘all for eve.’ It’s such a worthwhile cause that if sales from Eve Red Lipstick help to create more awareness about Gynaecological Cancer then this has to be good thing.”

Urban Retreat

Urban Retreat at Harrods has fast become London’s ultimate beauty retreat dedicated to replenishing the modern luxuries of Time, Space and Comfort.

Situated on the fifth floor of Harrods, the newly refurbished, 20,000 sq ft beauty haven hosts the ultimate selection of treatments, services and brands. Combining the talent of some of the world’s best therapists with one of the most spectacular locations in Central London, so that each Urban Retreat guest will be nurtured for individual serenity and calm.

“Urban Retreat are happily supporting ‘all for eve’ in this wonderful and essential initiative. Urban Retreat feels it is imperative to raise awareness for all illnesses and charities, and for one as significant, yet unfamiliar, as gynaecological cancer we must all double our efforts.”

Roja Dove

Roja Dove is not rare. Roja Dove is unique. There are celebrated noses in this multi-billion international business; there are small pools of astonishing creativity in what has become a corporate, highest of high tech; but anyone who asks for real knowledge-for a sorcerer’s grasp of what really happens in the perfumery industry is always, always referred to Roja Dove.

Roja’s comments and his great expertise are quoted in relation to nearly every manufacturer of fragrance in the world, whilst his anecdotes keep world-wide audiences on a rollercoaster of laughter, astonishment and fascination. Roja knows the rules of perfumery, he knows the rules of business and he knows what the market has done, is doing and will be doing next year.

“Having spent most of my working life with women I am acutely aware of the devastation cancers bring to people’s lives and those around them. I feel privileged that I am in a position to do something small to help and proud to be part of George Hammer’s incredible initiative to raise much needed money and awareness. I hope every time some-one applies my scent they really do have the feel good factor knowing that smelling good can do good – hence my scent ‘all for eve’ by Roja Dove .”

Sophy Robson

Sophy Robson is a renowned manicurist with celebrity clients including Kate Moss, Claudia Schiffer, Natalie Portman, Yasmin Le Bon and Daphne Guiness. She has worked on campaigns for Longchamp, Topshop and Armani and is the number one choice of Tom Ford for all of his advertising and fashion shoots. Her work has featured in the catwalk shows of Louis Vuitton, Stella McCartney, Nicole Farhi, House of Holland and Vivienne Westwood. Sophy Robson is in high demand, and for good reason.

She started the ‘by appointment manicure salon’ at the Berkely Hotel Spa in Knightsbridge in 2005 and has now opened her own Salon – the Sophy Robson Nailcare Clinic based within Fortnum & Mason’s Beauty A la Carte beauty rooms. The industry recognised Sophy by awarding her the title of British Nail Technician of the year for 2007/08.

“I’m so happy to be involved with such an inspiring enterprise as the ‘all for eve’ project. It will be exciting to see what is achieved for The Eve Appeal with the help of the other fantastic names involved. I have chosen a classic, straight red as it is a timeless statement colour for nails and symbolises a strong, stylish woman.”


Elemis is the leading luxury British spa and skincare brand favoured by as many as 5.7 million spa-goers per year. The successful combination of natural active ingredients with cutting-edge technology has enabled Elemis to bring to market some of the most influential anti-ageing products and professional spa-therapies the beauty industry has ever seen.

How to become a Partner

‘all for eve’ welcomes interest from any established brand within the beauty and fashion industry who is keen to develop a fantastic ‘all for eve’ product and in turn continue to raise awareness and funds into the research of gynaecological cancers.

For more information and to discuss your ‘all for eve’ enquiry in more detail please contact:

Mark Aldridge, Managing Director

[email protected]